I was in charge of key art on Sporox and it was important to get right of course as it would be the clearest and quickest draw for what was quite a mechanically complex game.
It was important to get the fact we’re in a PC, fighting bosses, are a cute mushroom, the art style is voxel/pixel/3D and that its a little spooky alongside the goofiness.
I came up with the below initial sketches and the “Antifungal” and “Inside monitor” versions were chosen by vote as seen completed below them.
Initial sketch
final logo
pc infected with mushrooms for key art
final promo key art in Blender
Using MagicaVoxel for key art ref
final store/display key art